Logo, with letter F and W

Modern men’s grooming.

Timeless hair for today’s culture.

Jacksonville · Ponte Vedra · Nocatee

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JACKSONVILLE · PONTE VEDRA · NOCATEE · VETERAN OWNED · BEAUTY LAUNCHPAD 30 UNDER 30 · BTC TOP 100
A young man with styled brown hair and a beard, wearing a dark jacket, looking at the camera against a plain background.
Young man with styled hair, beard, and multiple necklaces, dressed in black, against a plain background.
BOOK MEN'S GROOMING
A shirtless man with a vibrant, multicolored scarf around his neck, holding the scarf with both hands, has styled hair with purple and black explodes and a well-groomed beard, posed against a plain white background.
A shirtless person with a colorful patterned cloth over their shoulder, sporting a bold hairstyle with purple and black colors and a beard, against a plain white background.
BOOK COLOR SERVICE
A tattooed hairstylist with a beard, wearing a backwards cap and blue scrubs, is cutting a male client's hair. The client has styled hair, a beard, and is wearing multiple necklaces, a black jacket, and a white shirt.

My work is built on precision, simplicity, and culture. From refined grooming to bold color, I create looks that feel elevated, modern, and made to last beyond the chair.

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“.. Not only is he incredibly talented, but he’s also personable and attentive, ensuring a comfortable and enjoyable experience every visit.”
— ★★★★★ JAMIE T.
“Easily the best barber in the city! Frank is the ONLY one I trust and I refer all my friends to him.”
— ★★★★★ MICHAEL M.
“Collaborative, cool, generous with his time, clean, and above all, an incredible stylist. So much more than a barber”
— ★★★★★ ALEC G.

Experience the difference.

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